Gudhgrams sweetens lives the natural way by offering innovative jaggery-based food products that make healthy, traditional sweetness accessible in modern, convenient formats. The brand blends nutrition, tradition, and innovation to promote better everyday eating habits.
Founders
Ms. Ayushi Seth
Food & Beverages (Natural Products)
The Problem:
Refined sugar dominates modern diets and contributes to major lifestyle diseases. Although natural alternatives like jaggery exist, they remain underutilized and poorly integrated into everyday consumption.
The Solution:
Gudhgrams replaces harmful refined sugar with healthier jaggery-based alternatives through innovative products that combine traditional nutrition with modern taste and convenience.
Who Benefits?
- Health-conscious consumers
- Farmers producing jaggery
- Food and beverage brands seeking healthy sweetener alternatives
Key Achievements
- 2,000+ service bookings across Agartala
Â
- 1,000+ registered users with strong repeat rates
Â
- Employment for 60+ local professionals
Â
- â‚ą50,000+ monthly revenue in early stage
Â
- Recognized by STPI, Tripura Govt., Startup India & GUSEC
Â
- Organized Northeast India’s home services sector
Societal Impact
Apnahath improves household convenience while providing dignity, stability, and structured income to local workers. By formalizing the home services market, it builds consumer trust, strengthens regional economies, and enhances livelihood security.
Vision for the Future
- Year 1: Strengthen platform and service network
- Year 2: Nationwide network of trusted service providers
- Year 3: Expansion into Tier-II cities with pan-India presence
