Fruvetech is revolutionizing India’s fruit supply chain using technology to ensure farmers receive fair returns while consumers get fresh, high-quality produce at affordable prices. By streamlining storage, grading, and distribution, Fruvetech bridges the gap between growers, retailers, and end consumers.
Founders
 Ms. Dr. Aprajita Kumari
Agri-Tech / Food Supply Chain
The Problem:
Farmers often earn poor returns due to inefficient and fragmented supply chains, while consumers pay high prices for inconsistent quality. Retailers also struggle with unreliable fruit supplies and post-harvest losses.
The Solution:
Fruvetech uses a tech-enabled supply chain model for storage, grading, and distribution, ensuring fair pricing for farmers, consistent quality for retailers, and fresh produce delivery for consumers.
Who Benefits?
- Farmers struggling with market inefficiencies
- Consumers demanding fresh, affordable produce
- Retailers needing consistent and reliable supply
Key Achievements
- Built a tech-enabled supply chain platform
- Increased farmer income through fair trade practices
- Recognized by agri-tech innovation programs
Societal Impact
Fruvetech strengthens the agricultural economy by reducing waste, ensuring fair farmer earnings, and delivering healthier food to consumers. It contributes to sustainable food systems and improved national nutrition outcomes.
Vision for the Future
- Year 1: Expand farmer onboarding and supply chain operations
- Year 2: Scale to new markets and retail partnerships
- Year 3: Establish Fruvetech as India’s most trusted fruit supply chain enabler
